Last week, we were proud to host our Share the Harvest community event with our longtime partners at City Harvest, bringing Thanksgiving staples directly to our Bronx neighbors. From our headquarters in the Bronx, our employees, alongside City Harvest volunteers, distributed 700 turkeys (each with gravy and cranberry sauce) and 700 bags of fresh produce, along with seasonal refreshments to help families prepare for the holiday. This year marked our eighth turkey distribution event with City Harvest, continuing a partnership that began in 2003. Since then, FreshDirect has donated more than 37.4 million pounds of food to City Harvest to help support New Yorkers facing food insecurity. As we continue this meaningful work, we invite our customers to join us in supporting City Harvest. You can help provide meals for families in need by adding a donation to your FreshDirect order. You can donate by clicking here: https://lnkd.in/eKcSR66U #ShareTheHarvest #CommunityGiving #Bronx #Thanksgiving #FoodRescue #NYCCommunity
About us
FreshDirect is building a better food system by connecting people closer to the highest quality, freshest food possible through a best-in-class delivery experience. We do this by having higher standards, sourcing locally and sustainably, and caring more for the people and communities we serve. Why choose FreshDirect? We're a company that thrives on teamwork. Our evolution is driven by our passionate employees and investment in perfecting the technology that lets us deliver the highest-quality food. Our state-of-the-art facility creates an environment for innovation. We support our employees with on-the-job training for plant employees and drivers, team-building activities, workplace recognition opportunities, and by encouraging direct relationships with our suppliers in the field. Great people deserve great perks. We offer comprehensive benefits, plus many workplace extras, including: -A flexible and generous paid time off plan -401K match -Tuition Discount Program -20% off at Freshdirect.com -Onsite employee market (discounted prices) -Onsite gym, fitness and meditation classes -Onsite full service cafeteria -24-hour access to the FreshDirect shuttle between our Bronx headquarters and the subway
- Website
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http://www.freshdirect.com
External link for FreshDirect
- Industry
- Food and Beverage Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Bronx, New York
- Type
- Privately Held
- Specialties
- delivery, grocery, produce, e-commerce, food, specialty food, organic, Meal Kits, fresh, healthy solutions, food experiences, and NYC
Products
FreshDirect
Food Delivery Software
FreshDirect is the leader in online grocery delivery. Order fresh produce, prepared food & all your grocery essentials for same day or next day delivery.
Locations
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Primary
Get directions
2 Saint Anns Ave
Bronx, New York 10454, US
Employees at FreshDirect
Updates
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Celebrate simply. Give meaningfully. Archer Roose Wines, available through FreshDirect Wine & Spirits, delivers perfectly portioned luxury wines and every 4-pack purchased helps donate a meal to World Central Kitchen. We’re proud to feature brands like Archer Roose that share our values and commitment to giving back. Because great food and wine should nourish more than just our tables- they should help make a difference. Here’s to purposeful celebrations this holiday season. 🥂
This holiday season, we're partnering with FreshDirect to make celebrating easier and more purposeful, with perfectly portioned luxury wine and hosting essentials delivered seamlessly to your door. But this collaboration means even more through our ongoing partnership with World Central Kitchen. For every 4-pack of Archer Roose Wines purchased through FreshDirect Wine & Spirits, we're donating a meal to support communities in need around the world. Working alongside two incredible partners like FreshDirect and World Central Kitchen allows us to create real impact, making the holidays easier for our customers while giving back to people who need it most. That's perfectly portioned luxury wine with purpose. 🍷 https://lnkd.in/gHmMw8UV
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In honor of Hispanic Heritage Month, we hosted a panel featuring voices from across our team and community. Thank you to Carlos Iván Reyes (Las Tortillas Buena), Richard Fernandez, Roger Medina, Jesus Leandro Villamizar Limongi, and moderator Brandon Fox for sharing your stories. From navigating challenges in the workplace to celebrating our cultures through food and family, each panelist brought honesty, insight, and inspiration. We also discussed the importance of representation, opportunity, and what we hope to see in the future of the workforce. A special thank you to De La Calle Tepache and La Milpa for sponsoring the event and helping us celebrate in such a meaningful way. We’re proud to celebrate the strength and diversity of our Hispanic and Latino community , not just this month, but every day.
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We loved hosting Kibu for a day of food, fun, and community- from Billy Blanks Jr.'s first poke bowl to a comforting chicken parm and a protein-packed salad. 🥗 This partnership goes beyond food: it’s about fostering independence, building skills, and strengthening healthier communities together.
Big news! 🚨 FreshDirect is officially sponsoring all Kibu cooking and nutrition classes! 🥗💪 Online grocery shopping has become a staple in many households — and it’s a natural fit for supporting independent living skills in residential homes. This perfectly aligns with Kibu’s vision of helping folks living with IDD live fuller, meaningful, and independent lives. We’re grateful for their commitment to healthier communities across the country, and everything we have ahead!
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We love seeing moments like this come to life 💚 At FreshDirect, our goal has always been more than just delivering groceries, it’s about creating experiences that make our customers’ lives a little easier (and sometimes, a little brighter). This thoughtful post highlights exactly what we strive for: delivering not just fresh food, but also surprise, delight, and connection when our customers need it most. Big thanks to Hamutal (Tula) Schieber for capturing the spirit of what we do. #FreshDirect #CustomerExperience #BrandLoyalty #FreshThinking
Market Research Strategist | Keynote Speaker | Author of The Joy Dividend | Founder, Schieber Research | Fractional Director of Strategic Research
Couldn’t ask for a better follow up to the previous BTS post… in the midst of morning angst, a grocery delivery made me stop and smile. FreshDirect emailed me: customers who spend $200+ get a “surprise box.” I didn’t think much of it. But when the box arrived, it changed my perception of the brand in a way no discount ever could. Here’s why this works so well: A. The timing is spot on. As I mentioned, September is peak stress season - new routines, financial strain, the scramble to get organized. A small delight in the middle of that chaos lands with outsized impact. B. The message was thoughtful. They said “back to routine,” not “back to school.” Subtle, but it acknowledges not every customer has kids. C. The psychology is clear. Daniel Kahneman’s Peak-End Rule shows we remember experiences by their most intense moments and their endings. A surprise gift creates a memorable “peak” that reframes the entire transaction. D. And strategically, it fits their positioning. Most grocery retailers fight on price. FreshDirect, as a premium service, competes on quality and experience. For premium brands, joy is the competitive advantage. Customers will pay more, and stay longer, when you give them stories to remember - not just products to buy. I often toggle between grocery services depending on price, product availability, or convenience. But this gesture shifts FreshDirect higher in my rotation, because it creats an emotional connection, not just a transaction. That’s the lesson for today folks: if you’re a premium brand, don’t try to out-discount the competition. Out-delight them. Bonus question because you know I’m collecting those answers: Which premium brand has surprised you in a way that earned your loyalty? #CustomerExperience #BrandStrategy #JoyDividend
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⚾ Proud to be part of a New York tradition! ⚾ FreshDirect is proud to sponsor New York Yankees Old-Timers’ Day for the fourth consecutive year, returning to Yankee Stadium on Saturday, August 9! This year’s event is extra special as the traditional alumni baseball game returns, and the Yankees will celebrate the 25th anniversary of the 2000 World Series championship team. From delivering fresh food to supporting iconic New York traditions, FreshDirect is committed to serving the city we proudly call home. #FreshDirect #OldTimersDay #Yankees #CommunityPartner #BronxPride https://lnkd.in/eqPTSeQ7
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We’ve been cooking up something special at the FreshDirect Summer House and we can’t wait to share more soon! It’s been a true joy curating intimate dinners for our incredible partners. These moments have been about more than just great food, they’re our way of saying thank you for the continued support, collaboration, and belief in what we’re building together. Grateful for this community and excited for what’s to come. 🍽️☀️ #FreshDirectSummerHouse #Partnerships #Gratitude #FreshDirect
An unforgettable evening with FreshDirect and their leadership team - Metin Hacioglu, Riza Gulluoglu, and Tuba E.. It’s not every day that I get to attend meaningful events hosted by amazing customers like FreshDirect. The #FreshDirectSummerHouse was a true honor. They brought together key collaborators, customers, and partners who all play a role in FreshDirect’s continued success. This was one of several thoughtfully curated experiences FreshDirect is hosting to celebrate their community and it was nothing short of exceptional. A huge thank you to Lauren Moore Jangl, Melani De Guzman, and Jill Arvanitis, for creating such a warm and memorable evening. Your passion and dedication to this business are evident in every detail. The night featured a stunning multi-course dinner by chef Juliana White, assisted by Tyler Schlesinger, along with perfectly paired cocktails and wines — all set in a beautiful Hamptons location. Here are a few photos that capture the spirit of the night. If you're in NYC this summer, I highly recommend using FreshDirect for amazing groceries, and all your for wine, liquor, and beer delivery needs. They continue to raise the bar, and I’m excited about where we can take the Salesforce x FreshDirect partnership from here. + Rose Brutkiewicz thanks for joining me! #Partnership #Networking #FreshDirectSummerHouse #FreshDirect #Gratitude #CustomerLove #Community #NYC #FoodAndDrink
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The power of thoughtful re-engagement 💚 We love hearing stories like this from our customers- and brand marketers, no less! (thank you Bianca Esmond!) It's these small, meaningful gestures that can make the biggest impact. To our loyal (and returning) customers: THANK YOU. We're always here when you need us. 🛒🍅☕🥒 #CustomerExperience #BrandLoyalty #FreshDirect #CustomerAppreciation #DTC #GroceryDelivery
Ex Global Head of Comms, Experiential & Brand at SevenRooms | $1.2B acquisition by DoorDash | Strategist for high-growth startups
The power of brand (re)engagement… During COVID, FreshDirect became my go-to for groceries. Their delivery pass and reserved time slots meant that every week I was getting my order and didn’t have to go into the grocery store. Something certain and predictable during all the uncertainty. Over time, amidst life changes like moving, having a baby, and returning to work, I paused my orders. This week, a year later, I decided to place an order, and to my surprise, they welcomed me back with a generous gift: a box filled to the brim with seasonal produce and pantry staples. As a brand marketer, experiencing such thoughtful gestures from the customer perspective is rare for me. FreshDirect's gesture of appreciation for my past loyalty, coupled with practical gifts I’ll actually use (tomatoes, coffee, cucumbers!) showcases the effectiveness of small, meaningful actions in rebuilding customer loyalty. Well done, FreshDirect. I’ll likely have another order coming your way soon. #BrandEngagement #CustomerLoyalty #FreshDirect #BrandMarketing Charlotte Myer FreshDirect
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📣 Fresh news! For the first time ever, you can now experience FreshDirect IRL, right in the heart of Southampton. We’re thrilled to introduce FreshDirect on Main, our first-ever physical retail location, open now through the end of 2025. This curated pop-up brings our digital-first grocery experience to life, featuring: 🥬 Farm-fresh fruits and veggies 🧀 Local cheeses and artisan pantry staples 🍽️ Delicious ready-to-eat meals ☕ Jack’s Coffee Bar (a Hamptons favorite) for your daily pick-me-up 🥐 Grab-and-go breakfast bites and snacks This is more than just a store- it's a chance to connect in person, discover what makes FreshDirect special, and shop like you’re strolling a neighborhood farmers market. We’re so excited to be part of the Southampton community and to meet our customers face-to-face. Whether you’re a longtime FreshDirect fan or just discovering us, we invite you to come see, taste, and experience what fresh really means. 📍 Stop by FreshDirect on Main (70 Main Street, Southampton) and make your summer a little more delicious. https://lnkd.in/eiuxSZyS #FreshDirectOnMain #FreshDirectIRL #SouthamptonNY #PopUpGrocery #FarmersMarketVibes #LocalLove #CommunityFirst #FreshFoodFast #HamptonsSummer #RetailExperience #GroceryReimagined
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Recently, our team had the privilege of participating in a food packing event at City Harvest, New York City's largest food rescue organization. Employees from various departments came together to make a tangible impact on food insecurity in our city. During this event, we packed enough oranges to supply over 3,000 families, ensuring that nutritious produce reached families in need across the five boroughs. This initiative is part of our ongoing commitment to support City Harvest's mission of rescuing food and delivering it to those who need it most. Since 2003, FreshDirect has donated more than 24 million pounds of food to City Harvest, making us the third-largest donor in New York. Volunteering alongside our colleagues was a reminder of the power of community and the difference we can make when we come together. As a company headquartered in The Bronx, with the majority of our employees living in the five boroughs, we are deeply rooted in the neighborhoods we serve. Thank you to City Harvest for organizing this impactful event and to our incredible team for their dedication and hard work. Thank you to Fatoumata Barry, Lauren Moore Jangl, and Sarah Yearwood for coordinating the event and the amazing happy hour at @L'Wren.
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