Join us at The Running Event next month for an early look at our 2026 trail running lineup. We’re excited to share a thoughtfully built, technology-driven assortment for runners who want to push farther outside. We always look forward to this moment of connection with partners, retailers, and industry friends. Come say hi at booth #7083!
About us
At Merrell, we believe in sharing the simple power of being outside with everyone. No matter who you are, where you came from, who you love or how you move — Everyone should be welcome in the outdoors and wherever life takes us. We strive to inspire everyone because, together, we can help protect the trail we love. Our goal is to provide innovative, thoughtfully designed, rigorously- tested footwear and apparel products that over-deliver on quality, comfort, versatility, and look good too. We believe if we do these things right, we can enable anybody on the planet to pick up Merrell gear and feel adventurous, empowered, confident, and ready to enjoy the simple power of being outside. Merrell is a division of Wolverine Worldwide, one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children's and uniform footwear and apparel.
- Website
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https://www.merrell.com/
External link for Merrell
- Industry
- Retail
- Company size
- 201-500 employees
- Headquarters
- Rockford, Michigan
- Type
- Public Company
Locations
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Primary
Get directions
Courtland Drive NE
Rockford, Michigan 49351, US
Employees at Merrell
Updates
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Last week in New York, we brought the spirit of our holiday campaign to life for a group of editors, creators, and industry storytellers who shape the way people discover what’s next. From a rooftop sunset at Nine Orchard to hands-on product moments, including custom embroidered Hut Moc 2 Cozy slippers, the evening was designed to give guests an inside look at where the brand is headed in 2026. It was a night of real conversations, new connections, and an energy that reminds us why Merrell continues to be a brand people want to explore with. Grateful to our team and partners who made the experience feel effortless, intentional, and distinctly Merrell. Big things ahead. 🥾 Richard Mcleod Alexander Ho Erin Reily Miranda Young Agentry PR Henry Kessler Erin Hawker Sally Ruan Noreen Naroo Pucci JESSICA ADLER Susie Kuhn Megan McCarl Wolverine Worldwide
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Congratulations to our CMO, Richard Mcleod, on being named to PR Net’s Marcomms Most Influential List. We’re proud to see his work recognized for inspiring connection, creativity, and purpose within our brand and community. 🥾 🏔️ Wolverine Worldwide #theprnetMMI.
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Merrell reposted this
We are overjoyed to announce that we’ve been named the 2025 Company of the Year by Footwear News — notably, the footwear industry’s top honor and recognition. This incredible achievement is a testament to our global team’s passion, creativity, and relentless drive to build amazing brands, tell great stories, and drive the business. Thanks to each and every one of you, we continue to honor our 142-year legacy — and now, celebrate this milestone moment together. To the Footwear News team, thank you for your unwavering support and for recognizing our journey. We are truly humbled. As our President and CEO Christopher Hufnagel says: “The next chapter, is the best chapter.” This honor will be hard to top, but we’re just getting started. Here’s to what’s next as we continue to Make. Every Day. Better. #WOLVER1NE https://lnkd.in/e8jS9-da
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At this year’s 520M, Merrell is opening the vault with Highsnobiety. We're sharing nearly 45 years of innovation, creativity, and bold design thinking, from archival gems to the future-forward work of our innovative product team. It's a celebration of the materials and mindset that continue to push us forward, and a look at what's next in tech-first footwear. 📍Join us at ISPO, to explore the past, present, and future of Merrell.
You can’t build the future without looking back at the past. At this year’s 520M, Merrell will share its rich history of innovation and creativity, welcoming you to join us for a deep dive into the brand’s archive at ISPO. Merrell will spotlight its present-day products and the pioneering materials behind them, offering a vision of not only what’s new in the world of tech-first footwear but also what’s next. Sign up for more information here: https://lnkd.in/dvDDrxDQ
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We had such a great week in Chamonix 🔥 Athletes Frederic Tranchand and Yoann Stuck held some incredible social runs around the event - not to mention our amazing booth and trail party! We even gave you a first look at something exciting coming up 👀 Community, performance, and the gritty side of trail running - we can't wait for next year already!
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We’re honored to see the Merrell Speed 2 recognized in SELF Magazine’s annual Sneaker Awards, and even more excited to see it featured on Good Morning America today as part of a roundup of award-winning styles. Designed for comfort, performance, and versatility, the Speed 2 is built to go wherever you do, and now it’s got the national spotlight to match. BIG thanks to the editorial team at SELF, the producers at GMA, and our incredible product and marketing teams who helped make this happen. Check out the segment here: https://lnkd.in/ezrSgvuZ Richard Mcleod JESSICA ADLER Susie J Kuhn Janice Tennant Kenneth Weiser Jamie Benjamin Ian Cobb Noreen Naroo Pucci Jane Smith Alexander Ho Ann Paradise Agentry PR
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We designed the SpeedARC to challenge expectations of what a hiking shoe can be, and how it should feel on the trail. Outside Magazine put it to the test, and their verdict confirms what we’ve heard from hikers: high-cushion, high-energy performance isn’t just for the road anymore. Trail running tech. Hiking DNA. SpeedARC is built to move you forward. https://lnkd.in/gYt7HWhZ
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We’re excited to welcome Kathy Forstadt to Merrell as Director of Sales. With deep experience across digital, retail, and brand strategy, Kathy joins us at a pivotal time of growth. Footwear News shared the news today, and we’re proud to have her help shape what’s next as we continue to expand our impact in the outdoor space. Read more here: https://lnkd.in/eg5rAgM3 Katie Abel Stephen Garner JESSICA ADLER
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We are headed to the Atlanta Shoe Market. If you’re attending, stop by and visit with us at booths #1351–1357 and #1450–1456 to see what’s new for the season. We’re looking forward to connecting with partners, retailers, and industry peers. Matt Stoutenburg JESSICA ADLER Noreen Naroo Pucci Richard Mcleod Ann Paradise
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