Big Data in Demand Planning

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Summary

Big data in demand planning refers to using large amounts of real-time and historical data to predict, manage, and respond to changes in customer demand. This approach merges advanced analytics, machine learning, and data from sources like sales records, weather updates, and social media trends to improve forecasting and streamline supply chain decisions.

  • Use diverse data: Tap into information from sales, inventory systems, external events, and online trends to spot shifts in demand quickly.
  • Monitor supply chain: Track supplier performance and logistics data in real time to minimize disruptions and keep orders flowing smoothly.
  • Collaborate on forecasts: Involve teams across your organization to share insights, align goals, and adapt plans when market conditions change.
Summarized by AI based on LinkedIn member posts
  • View profile for Matthew Samelson

    Data Scientist / Generative AI / Machine Learning Engineer and Adjunct Lecturer

    2,687 followers

    Machine Learning-Powered Demand Sensing: Revolutionizing Real-Time Decision Making In the realm of demand forecasting, machine learning (ML) is reshaping the landscape by enabling real-time analysis for predicting short-term demand with exceptional precision. Unlike conventional methods that rely solely on historical data, ML-driven demand sensing incorporates a wide array of data sources, including sales figures, inventory levels, weather patterns, social media trends, and economic indicators, to swiftly identify fluctuations in demand. For instance, in the context of event management, demand sensing proves invaluable in anticipating attendance variations influenced by external factors such as weather conditions or concurrent events. Through sophisticated ML algorithms, subtle trends like a sudden spike in ticket purchases triggered by social media engagements can be detected, empowering organizers to promptly adjust their strategies related to inventory, staffing, or promotions. This innovative approach not only slashes forecast errors by as much as 50% but also streamlines resource distribution and mitigates risks associated with overbooking or inventory shortages. By translating raw data into actionable intelligence, demand sensing fosters agility and accuracy in navigating dynamic market conditions.

  • View profile for Ivo van Breukelen

    Origination | Venture Capital + M&A | 1,450 Investor Relations | Data intelligence | MIT + Harvard Lecturer |RE Innovation & Tech Sourcing (Independent) | CVC Investment | Global Keynotes | 123k+ network,60k+ newsletter

    123,401 followers

    Supply chains are complex, with numerous potential disruptions such as demand fluctuations, supplier issues, and logistical delays. Big data helps companies navigate these complexities and build resilience. One key benefit is improved demand forecasting. By analyzing historical data, market trends, and external factors, big data enables accurate demand predictions, optimizing inventory levels and ensuring timely order fulfillment. This reduces the risks of stockouts or overstocking. Supplier risk management is another critical area. Real-time monitoring of supplier performance—tracking delivery times, defect rates, and financial stability—allows companies to identify and address potential disruptions early. Analyzing geopolitical events and natural disasters further aids in developing contingency plans, such as diversifying suppliers. Logistics is also enhanced by integrating data from GPS, IoT sensors, and traffic reports. This facilitates optimized delivery routes, reduces fuel consumption, and improves delivery times. Predictive analytics can foresee transportation disruptions, enabling proactive rerouting of shipments. Moreover, it provides end-to-end supply chain visibility. Tracking products from raw materials to final delivery ensures transparency and accountability. This visibility helps identify inefficiencies, improve process coordination, and enhance supply chain agility. #SupplyChain #BigData #Technology

  • View profile for Vi jayakumar I.

    Problem Solver, Knowledge Blogger, Innovator, SAP Consultant, Lead, Solution Architect (ECC & S/4 HANA Modules) - Global Roles SAP ECC Modules - SD/VC/WM/MM/OTC/LOGISTICS/ABAP SAP S/4 HANA - AVC/AATP

    7,341 followers

    SAP Demand Planning SAP Demand Planning is a critical component of the SAP Integrated Business Planning (IBP) suite, designed to help organizations anticipate and meet customer demand more accurately and efficiently. Here are the key elements and features of SAP Demand Planning: Key Features: 1. Statistical Forecasting: • Utilizes advanced algorithms to analyze historical data and predict future demand. • Offers various forecasting models such as time-series, causal analysis, and regression models. 2. Demand Sensing: • Provides near-term demand visibility using real-time data. • Adjusts forecasts based on the latest market signals, such as point-of-sale data or customer orders. 3. Collaboration Tools: • Facilitates collaboration across departments and with external partners to align demand forecasts with business objectives. • Allows for consensus forecasting by integrating inputs from sales, marketing, and supply chain teams. 4. What-if Analysis: • Supports scenario planning to evaluate the impact of different business strategies or external factors on demand. • Helps in risk assessment and decision-making by visualizing potential outcomes. 5. Integration with Supply Planning: • Seamlessly integrates with supply planning processes to ensure that production and procurement plans are aligned with demand forecasts. • Helps in balancing supply and demand across the entire supply chain. 6. Machine Learning and AI: • Leverages machine learning algorithms to improve forecast accuracy by continuously learning from new data and trends. • Identifies patterns and anomalies that may affect demand. 7. User-Friendly Interface: • Provides a customizable and intuitive user interface for planners to easily access and analyze demand data. • Offers dashboards and reports for real-time visibility into demand trends and KPIs. Benefits: • Improved Forecast Accuracy: Reduces forecasting errors, leading to better inventory management and customer satisfaction. • Enhanced Responsiveness: Enables organizations to quickly adapt to changes in demand and market conditions. • Cost Reduction: Optimizes inventory levels, reducing excess stock and carrying costs. • Strategic Alignment: Ensures that demand plans are aligned with business goals and operational capacities. Implementation Considerations: • Data Quality: Accurate demand planning relies heavily on high-quality data from various sources. • Change Management: Successful implementation requires stakeholder buy-in and training to adapt to new processes and tools. • Integration: Ensuring seamless integration with existing ERP and supply chain systems is crucial for a comprehensive view of demand and supply. SAP Demand Planning is a powerful tool that helps organizations improve their demand forecasting capabilities, leading to more efficient and responsive supply chain operations.

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