How Redwood Logistics optimized their go-to-market with ZoomInfo

When your business is all about optimization, you can’t afford inefficiency in your own go-to-market. That’s what Chelsea Kenyon, Senior Director of Digital Strategy at Redwood Logistics, realized when her team faced disconnected tools, messy data, and manual lead management that couldn’t scale. By unifying their stack with ZoomInfo’s GTM Intelligence Platform, Redwood: 💰 CPC dropped to $1.20 (down 99%) 📈 CTR increased 310% 📊 350% increase in average impressions per campaign ⏱ Saved 25 hours per week Now, sales, marketing, and operations are all running from the same source of truth — and driving smarter growth, faster. Leads are enriched automatically. Routing is strategic. And because the sales team already used ZoomInfo, adoption only took one training session. Read how Chelsea and her team redefined GTM efficiency with ZoomInfo: https://bit.ly/4ra5N70