Comscore, Inc.’s Post

🧙The countdown to Wicked: For Good is officially on. Ahead of the sequel’s debut, fan anticipation has surged with social engagement surrounding the final trailer sparking 3.9 million likes, comments, and shares across social platforms. Proof that this fan base is vocal, loyal, and ready to fly back to Oz. This is just one of the insights that we will explore throughout the November edition of Comscore, Inc.'s The Scoreboard.  Dive into the data with us for more on holiday viewing trends, Thanksgiving football, family-friendly binges, and the social heat behind the phenomenon that is The Bear.🔪 Check out the latest insights Comscore cooked up🔥: 👉 https://lnkd.in/euHkpnCd #MediaMeasurement #CrossPlatform #Comscore Source: Comscore Social Social Engagements are the number of cross-platform Comments/Replies, Reactions/Likes, and Shares/Retweets on Facebook, Instagram, X and TikTok posts with #Wicked, #WickedMovie and #Wicked:ForGood mentions as of 11/09/25 Social Sentiment on Facebook and YouTube posts with #Wicked, #WickedMovie and #Wicked:ForGood mentions as of 11/13/25