Betsy Padgett, MBA’s Post

At Storyblok's JoyConf NYC last week, we explored the impact of innovations like Strata, enhancing content with a semantic layer, and FlowMotion, streamlining workflows through AI orchestration. These advancements empower brands to navigate the evolving landscape of AI-driven search. Really exciting stuff! A key takeaway for me was the shared understanding of the symbiotic relationship between AI and human creativity. It’s not just about automation; it’s about enriching narratives, fostering connections, and building trust. Beyond simple answers, people seek significance. As we transition from static to dynamic experiences, each piece of content must serve a unified narrative. This is where Storyblok excels, enabling brands to co-create, oversee, and scale these experiences seamlessly and ...joyfully. I am especially proud of the incredible partnership between Storyblok, RDA, and the National Retail Federation (NRF). Big congrats to my colleagues at RDA for being recognized as Storyblok’s 2025 AMER Solution Partner of the Year. What an honor! This achievement reflects the innovation, collaboration, and meaningful results our teams continue to deliver together. Congrats Chad Solomonson for the MVP award! Way to make us all proud!! Jason Hoolsema continues to set the standard for leadership and innovation, not only for the retail industry but also within the nonprofit community. His forward-thinking approach is a model for how organizations can use technology to strengthen connections, drive growth, and deliver meaningful experiences. Congrats to you and the National Retail Federation on the awards for MVP and the Headless Host Customer of the year! The possibilities are endless, and I’m excited to see how we continue to build, co-create, and collaborate in this new era.