AI can crunch the data, but only humans can feel the moment. At The FQ AI Summit, Dhruv Patel, Chief Product Officer at Rokt, nailed it: the real power isn’t in AI alone, it’s in the partnership. When machine intelligence meets human empathy and creativity, campaigns become smarter and more meaningful. That’s where innovation lives.
AI is amazing until it has to read a room. Then it just stares at the emotional chaos like “error.” Humans know the vibe before the first word is spoken. That is the magic AI can’t imitate. Creativity starts where algorithms stop. Feeling is still our superpower.
So true! AI can process the data, but it’s humans who create the meaning. 🤎 That mix of tech + heart? That’s where the real innovation lives. 🙌🏾
Such a powerful perspective! AI elevates the work, but human insight gives it heart. The real innovation happens when data meets empathy and creativity, turning technology into truly meaningful impact
Absolutely 🔥 Yes to this, Dhruv. AI is an unbelievable multiplier—but without human state, intention, and heart, it’s just noise. When we pair machine intelligence with human emotional intelligence, nervous system awareness, and real empathy for the people we serve… that’s when we stop “running campaigns” and start creating transformation. The future isn’t AI or humans. The future is AI + aligned, awake humans who are willing to lead with both data and soul. 🚀💡
Love this reminder that technology alone isn’t enough — it’s when human creativity and empathy meet AI that the real magic happens!