Auto remains one of the biggest digital ad opportunities, now the 4th largest digital ad vertical. In our latest global auto and advertising report, learn the trends that are reshaping auto marketing: https://lnkd.in/ek_wm2iT #Auto #Advertising #AdTech
PubMatic
Technology, Information and Internet
Redwood City, CA 353,233 followers
PubMatic (Nasdaq: PUBM) is an independent technology company delivering digital advertising’s supply chain of the future
About us
PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
- Website
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https://pubmatic.com/?utm_source=LinkedIn
External link for PubMatic
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Redwood City, CA
- Type
- Public Company
- Founded
- 2006
- Specialties
- Real-Time Bidding, online advertising, Yield Optimization, Ad Revenue, Sell Side Platform, marketing automation software, mobile advertising, video advertising, in-app advertising, and inventory quality
Locations
Employees at PubMatic
Updates
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Local Now is redefining local streaming by bringing hyperlocal streaming available at a national scale. In this edition of Partner Perspectives, learn how they're using programmatic innovation, and partnerships like PubMatic, to unlock value across the CTV. https://lnkd.in/eZg573NS #CTV #Advertising #AdTech
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Advertising keeps essential information open, fuels publisher innovation, and shapes culture. In this #FundedByAdvertising spotlight, PubMatic’s Emily Yri shares why this mission matters to her. Swipe to learn how she sees advertising empowering access, progress, and representation. #Advertising #AdTech
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Innovation and human collaboration are shaping the next era of programmatic. PubMatic’s Miguel Fernandez-Gil shares key takeaways from his IAB Inspirational panel, where he led a discussion with industry leaders from WPP Media, Unidad Editorial, and IKI Group. Learn how AI, curation, and premium environments are reshaping digital advertising, and why human strategy and judgment remain essential as automation accelerates. https://lnkd.in/dX6Y3YQA #Advertising #AI #AdTech #Programmatic
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Together, PubMatic and MNTN are opening premium CTV to new advertisers and delivering real, measurable revenue lift for publishers. Learn how this partnership is expanding demand across the CTV ecosystem. https://lnkd.in/efHZEsJG #CTV #Advertising #AdTech #Streaming
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PubMatic is excited to partner with Adwanted Events for The Future of TV Advertising Global. Bringing together the industry leaders in CTV and video advertising, this event will explore the trends, technologies, and strategies shaping the future of video and CTV in 2026 and beyond. Learn more: https://lnkd.in/eSnBYr4F #CTV #Streaming #Advertising #AdTech #FTVAGlobal
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Consumers are spending more and deciding earlier. With 42% planning to increase budgets, brands must show up before their preferences are locked in. Read our key trends for advertisers and publishers this holiday season: https://lnkd.in/eKpkTedA #HolidayShopping #Advertising #AdTech
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We’re excited to announce our new strategic partnership with True Relevance, a pioneer in psychographic contextual targeting. Through this collaboration, True Relevance’s AI‑driven psychographic insights are now seamlessly integrated into the PubMatic platform, combining rich, privacy‑safe data with our unified, AI‑powered infrastructure, spanning direct SSP connections with nearly 2,000 publishers, curation, data, and media execution. What this means for advertisers and agencies: • Precision audience activation without relying on IDs or cookies • Curated, high‑quality inventory aligned with audience motivations • Greater transparency, smarter investment control, and faster execution across the open internet Together, we’re empowering marketers to connect with audiences on a deeper, human level, while advancing a transparent, efficient, and future‑ready digital advertising ecosystem. Read the full announcement: https://lnkd.in/d6sMZsZ9 #TrueRelevance #AdTech #Programmatic #DigitalAdvertising