TISSOT

Our latest campaign, The Gift of Time, takes you on a cinematic journey that honours our heritage while speaking to today’s generation. Set aboard a train carriage, the film follows a single protagonist on a surprising journey through time. From our founding in 1853 to the defining decades of the 1930s, 1960s, and 1970s, each era is reimagined with a fresh, modern sensibility, capturing the spirit of its time and our enduring presence across generations. Blending magical realism with contemporary style, we bring these moments to life in a unique and unexpected way. The journey returns to the present, where we continue to uphold the values of craftsmanship, innovation, and the importance of meaningful gifts passed down through time. With The Gift of Time, we reaffirm our legacy and celebrate the power of a gesture, reminding us that everything begins with a gift. Discover more: https://lnkd.in/dTC9EwVK

We’re thrilled to announce the opening of our first boutique in Florida, located at Sawgrass Mills in Sunrise. Located inside the mall by the Colonnade entrance, the 65.8-square-metre space showcases a curated selection of our signature collections, including the iconic PRX, the bold Seastar, the cutting-edge T-Touch Connect Solar, the sophisticated Desir, and the highly anticipated PRC 100 Solar. The boutique offers a contemporary yet welcoming atmosphere, where immersive watch presentations bring the Tissot story to life. A standout feature is the interactive Buzzer Beater Game, where visitors can test their basketball skills on a large screen in a virtual free throw challenge. These dynamic elements draw guests into the world of Tissot, where every detail is crafted to inspire. From the excitement of the Buzzer Beater shooting game to the discovery of a timepiece that feels uniquely personal, the store is a space where interaction, emotion, and design come together in a way that resonates long after the visit. Discover more: https://lnkd.in/eMD4bhxp

The Tissot PRX collection expands with three new 38mm editions, crafted in bold, innovative materials. Featherlight, titanium enters the PRX line with a case and integrated bracelet forged from this resilient metal. Available with deep blue or anthracite dials, it combines durability with effortless comfort, delivering a sleek, contemporary look. Completing the trio, Damascus stainless steel joins our collection for the first time. Its surface reveals ever-changing, flowing patterns, making each watch a true original. This singular aesthetic is born from a complex process in which two grades of stainless steel powder are layered in alternating sequences and fused under extreme pressure, forming a dense 70-layer block that gives the metal its strength and depth. Polished and satin finishes bring out the hypnotic interplay with light, enhancing the unique texture of each piece. Together, they celebrate the PRX’s heritage while embracing the possibilities of today. Discover more: https://lnkd.in/gPU7bsZA

At the Grand Prix of Malaysia, we had the privilege of bringing our incredible guests closer to the heart of MotoGP, beyond the track, from behind-the-scenes access to trackside thrills, and every moment in between. A big thank you to all the incredible guests who joined us, your energy and curiosity made this weekend truly special. As the Official Timekeeper of MotoGP, we continue to celebrate precision, performance, and the thrill of every second on and off the track.

We're proud to announce the extension of our long-term partnership with the Union Cycliste Internationale (UCI), a collaboration that began in 1995 and continues to thrive.

Ahead of NBA Tip-Off 2025, we, as the Official Timekeeper of the National Basketball Association (NBA), celebrated with a drone show that introduced the groundbreaking innovation new to NBA arenas this season, the new Tissot Shot Clock. Twenty-four hours before Tip-Off, echoing the Shot Clock’s own rhythm, 2,000 drones illuminated the Los Angeles skyline, creating a spectacular prelude to the season. The immersive show symbolised the transition from the old Shot Clock to the new one, bringing the countdown to life while celebrating our partnership with the NBA. The aerial display transformed the night sky into a living canvas of light and motion, setting the stage for the excitement of the new season. The show also highlighted several key elements of our partnership, including the Shot Clock itself, iconic buzzer beater moments, brand ambassadors Damian Lillard and Sabrina Ionescu, the collaboration with the Los Angeles Lakers, and the Tissot Supersport NBA Special Edition watch. From the court to the sky, we continue to redefine how precision and passion come together in motion, reinforcing our belief that every second holds the power to create history. Watch the full show: https://lnkd.in/g_Hu-f3U

Between Hong Kong and Macao, the NBA China Games 2025 gave us the perfect excuse to bring people together again. Ambassadors, creators, legends and friends came together to celebrate the game, the culture, and the community that surrounds it. As the Official Timekeeper of the NBA, we were proud to be part of this historic return to China, marking the first NBA pre-season games in the region since 2019. From the overtime showdown between the Suns and Nets to the immersive fan experiences at NBA House and Fan Day, every second was a reminder of how sport brings people together. We’re honoured to measure the moments that matter, on and off the court.

For the very first time, the Tissot Classic Dream houses a Powermatic 80 movement.   Presented in seven variations, it features a polished 40 mm steel case and a choice of straps, leather or five-row metal bracelet, in bicolour or single-tone, designed to suit every wrist and style.   With its own version of the Powermatic 80 movement, adjusted to a daily rate accuracy between -4 and +10 seconds, and Nivachron balance spring, it offers magnetic resistance and precision you can rely on.   Combining robustness, precision, and technical sophistication, the Classic Dream Powermatic 80 is a watch that’s always ready, and surprisingly within reach.

Our Tissot Boutique in Milano became the centre of attention as we unveiled the Tissot PRX UFO Robot Grendizer 50th Anniversary, limited to just 1,975 pieces. The launch was made truly special by the presence of Go Nagai, the creator of the series, alongside fans and friends, who joined us in celebrating 50 years of Grendizer's legacy. Thank you to all who shared this moment with us, and who knows… the adventure may continue.

In tribute to the 50th anniversary of UFO Robot Grendizer, created by Go Nagai in 1975, the Tissot PRX Grendizer 50th Anniversary Special Edition lands. Born from the depths of the cosmos, this full black PVD-coated PRX is limited to 1975 pieces. Grendizer dominates the dial in a dynamic pose. Engravings and layered textures give the dial a sculptural depth, while Super-LumiNova traces his form, allowing him to shine in the dark like a beacon. The seconds hand, crafted in 18K gold, is shaped like the Double Harken, Grendizer's iconic weapon. Visible through the transparent caseback, the Powermatic 80 movement reveals a hidden guardian: Grendizer himself, engraved on the oscillating weight, as if watching over the mechanism from the shadows like a sentinel from the stars. The watch comes housed in a Spazer UFO-inspired capsule, nestled within a gold and black outer box. Inside, drawings specially created for this limited edition await, hand-signed by Go Nagai himself. Every detail on this watch carries the spirit of the past as a nostalgic celebration. Learn more: https://lnkd.in/eXPYGecg