The 112th Grey Cup in Winnipeg drew major audiences, while attracting record online engagement across the Canadian Football League’s digital and social media platforms. The broadcast of the 112th Grey Cup on TSN, RDS and CTV averaged a 4.03 million average minute audience (AMA), representing a 12 per cent gain over 2024. A total of 10 million fans tuned in with a peak audience of 5.01 million – an 11 per cent increase from the year prior, as the Saskatchewan Roughriders closed out their fifth Grey Cup championship. Full details: https://lnkd.in/eyafd_2N
About us
The CFL is a proudly Canadian professional football league played in nine major cities across the country. Its teams are deeply rooted within the communities in which they play, and the entire CFL prides itself on being the most accessible professional sports league in North America. In 2012, the CFL celebrated the 100th playing of the Grey Cup, its championship game and Canada’s largest single day sporting event, with thousands attending in person and millions more watching on TV each year. The CFL is steeped in tradition, uniquely Canadian and built for the future. In 2013, the Winnipeg Blue Bombers opened a brand new state-of-the-art stadium, while in 2014, new stadiums will open in Hamilton and Ottawa, as the league expands to nine teams and CFL football returns to the nation’s capital. The 2014 season also kicks off the first year of a comprehensive broadcast deal with TSN and RDS that will transform the economics of the league and its teams. These major initiatives and accomplishments combined with having the most passionate and loyal fans in professional sports, positions the CFL for a very bright future. The CFL will continue to offer sports fans an exciting brand of football played by amazing athletes and high value entertainment, while progressively building on its traditions for many decades to come.
- Website
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https://www.cfl.ca/
External link for Canadian Football League
- Industry
- Spectator Sports
- Company size
- 51-200 employees
- Headquarters
- Toronto, Ontario
- Type
- Partnership
- Founded
- 1958
- Specialties
- Marketing, Partnerships Marketing, Business Development, Licensing, Communications, Digital Media, Football Operations, and Event Production
Locations
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Primary
Get directions
50 Wellington Street East
3rd Floor
Toronto, Ontario M5E 1C8, CA
Employees at Canadian Football League
Updates
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In association with Agency NineSix, a new three-episode short-form limited docuseries – Grey Cup All-Access – will share the stories of three players from each competing team as they prepare to play for the ultimate prize at the end of the 2025 season – the 112th Grey Cup. Grey Cup All-Access will feature three 5- to 8-minute episodes that will live exclusively on the CFL’s official YouTube channel, with exclusive clips being posted across league social media channels. Players will be mic’d up during practices and on gameday, offering a level of personal insight and perspective like never before. The series debuted on Friday, November 14, before following up with two more episodes. Details: https://lnkd.in/eEBDsjEy
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The Canadian Football League is partnering with Physical and Health Education Canada, the country’s 10 Provincial Sport Organizations and Football Canada to lay the foundations for the game’s growth across the nation. The league’s support of the National Sport Organization comes as Team Canada prepares its push towards the top of the podium at the 2028 Olympics in Los Angeles, while advancing its developmental efforts. Read More: https://lnkd.in/eZh3UfMm
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When the Olympic Games descend upon Los Angeles in the summer of 2028, CFL fans may see some familiar faces proudly sporting their home countries’ colours in the quest for flag football Gold. Details: https://lnkd.in/eYSuirSH
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Canadian Football League reposted this
The CFL Player Awards are on sale NOW 🏆 Join us Thursday, November 13, at the Club Regent Event Centre for an unforgettable night hosted by Kate Beirness & Milt Stegall Get your tickets now at https://lnkd.in/grhQmPf3 #GreyCupFestival2025
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Canadian Football League reposted this
Whether it’s rock, pop, or anthem pride - the 112th Grey Cup will bring it all to Winnipeg. See the full lineup → GreyCupFestival.ca @CFL @BudLightCa @SiriusXMCanada | @Machinegunkelly @ourladypeace @CatieSt.Germain #2025GreyCupFestival #GreyCup
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When CFL fans unite to cheer on the game they love at the 112th Grey Cup, a world-class soundtrack will reverberate throughout Princess Auto Stadium, featuring a proudly Canadian legendary band, a powerful voice from the championship’s host province and a global icon preparing to embark on a journey around the world. Canadian alt-rockers Our Lady Peace will open the festivities in the SiriusXM Canada Grey Cup Kickoff Show. Niverville, Man., native Catie St. Germain will deliver the national anthem. And genre-bending singer, rapper and songwriter mgk will headline the Bud Light Grey Cup Halftime Show. “We’re delivering a remarkable sound and atmosphere that will match the world-class action and entertainment on the field,” said CFL Commissioner Stewart Johnston. “An iconic Canadian band to kick things off, a powerful Manitoban voice to honour our anthem and a rising megastar to electrify halftime. It’s going to be a show as unforgettable as the game itself!” Details: https://lnkd.in/eTapRCxU
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Thanksgiving is one of Canada’s biggest annual traditions, and WestJet – the Official Airline and Vacation Tour Operator of the Canadian Football League – has landed the special holiday weekend to share in the joy of gathering for the game. “Who better to present Thanksgiving than a trusted Canadian airline that helps make reunions and gatherings possible,” said Tyler Keenan, Chief Revenue Officer of the CFL. “At the stadium or around the television, fans can count on WestJet and the CFL to provide the action and entertainment to help create an unforgettable weekend.” Full details: https://lnkd.in/e6mTqSJb
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The CFL and the Kativik Regional Government have connected to empower Inuit youth through sport and leadership. Earlier this month, CFL Alumni Davis Sanchez and Brunno Heppell visited Kuujjuaq, Quebec to host a flag football clinic and learn from the community on the topic of Truth and Reconciliation.
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Truth and Reconciliation is a day for reflection and learning. This month’s edition of the CFL’s Diversity is Strength podcast, presented by Kyndryl and powered by SiriusXM Canada, features host Donnovan Bennett in conversation with Taylor McPherson, former University of Alberta women’s wrestler, member of the Indigenous Sporting Council of Alberta, and Amazing Race Season 10 winner; Ojibwe from the Aamjiwnaang First Nation in Sarnia, Ont. and professional lacrosse player Kyle Jackson, and Misty Kolozetti, Vice-President of Operations and Brand at Canada’s Sports Hall of Fame. Details: https://lnkd.in/ex5TmEeD