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Get more customers
for your local business
Attract more customers to your home services business
Stand out on Google
Show up on Google Search and get discovered by more customers with Local Services Ads. Make the most of your budget by getting your home services to only show up in your local area.
Inspire confidence with new customers
Displaying a Google Guaranteed badge earns you credibility and encourages first-time customers to choose your business with confidence.
Help local customers find you
Connect your services with local customers when they need home services most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.
Pay for results — not clicks
Only pay when potential customers get in touch through your ads on Local Services Ads, so you can focus on real results for your business.
Eligible home services
View the list of home services eligible for a Google Guaranteed badge.
We’ll show you how to stand out when local customers are looking for the services you offer. If you aren’t in any of these eligible industries below, try Google Ads
- Appliance repair
- Carpenter
- Carpet cleaning
- Countertop pro
- Drain expert
- Electrician
- Fencing pro
- Flooring pro
- Foundations pro
- Garage door
- General contractor
- Handyman
- Home inspector
- Home insulation
- Home security
- Home theater
- House cleaning
- HVAC
- Junk removal
- Landscaper
- Lawn care
- Locksmith
- Moving services
- Painter
- Pest control
- Plumber
- Pool cleaning
- Pool contractor
- Roofing
- Sewage system
- Siding pro
- Snow removal
- Tree services
- Water damage restoration
- Window cleaning
- Window repair
Learn how Local Services Ads works
Stay in control of your spending
Estimate your budget with our budget tool and choose ad spend based on the number of new leads you want every week. Once you’re set up, you can come back to adjust your ads anytime.
Calculate your budget
Get more customers and grow your business
Frequently asked questions
To advertise your business on Google and receive leads directly from potential customers, all businesses must pass Google’s screening and verification process. The background checks are free. Based on the services you offer, you’ll earn a Google Screened Badge or a Google Guaranteed badge. Both badges help businesses build a trusted reputation online and instill confidence in customers ready to take action.
Learn more about Local Services Ads by visiting the Getting started with Local Services Ads help page.